STR Website Design Specialists Gold Coast | My Web Gem

GOLD COAST HOLIDAY HOUSES
~Websites Built to Perform~

Gold Coast holiday houses are one of the most popular accommodation types for families, groups, and long-stay visitors. If you’re the proud owner of a spacious, well-located home that accommodates travellers, your property deserves a website that works as hard as you do.

 

At My Web Gem, we create professional, high-converting websites for short-term rental (STR) owners across the Gold Coast — tailored to your property, your goals, and your guest profile.

Why Holiday Houses Are Always in Demand

Holiday houses offer the comfort, privacy, and space that hotels and apartments simply can’t. Whether it’s a weekend getaway, a school holiday break, or an extended family vacation, guests love the freedom and flexibility that a house provides.

Common features that guests are searching for include:

  • Multiple bedrooms for families or groups

  • Outdoor entertaining areas, BBQs, and decks

  • Fenced yards and pools

  • Proximity to beaches, shops, and theme parks

  • Garages or off-street parking

We help you highlight these features on your website — visually and persuasively — to drive more direct bookings and increase your visibility on Google.

 

Explore similar listings like Gold Coast Family Accommodation, Pet-Friendly Accommodation, or Gold Coast Penthouses

It’s not enough to list your home on Airbnb or Stayz anymore. Competition is fierce, and the platforms are noisy — with thousands of listings just like yours.

 

Our websites are:

  • Tailored to your specific property type and ideal guest

  • Optimised for mobile and built to load fast across all devices

  • Structured for SEO so guests can find you in search results — not just on booking sites

  • Designed to build trust and convert with clear CTAs, social proof, and modern design features

We also integrate your preferred booking engine, synced calendar, or enquiry system through our Direct Booking Integration service — giving you more control, more guest data, and fewer fees.

STR owner viewing their new Gold Coast holiday house website with direct booking integration and SEO support

A Custom Website That Converts Visitors Into Bookers

What’s Included in Your Holiday House Website Package

Whether you choose an Essential, Growth, or Authority build, every website is designed with your guests and goals in mind. Your package includes:

  • SEO-optimised copy tailored to holiday house search intent
  • Mobile-first design and fast loading times
  • Integration with your booking calendar or enquiry forms
  • Visual layouts that showcase space, features, and lifestyle
  • Guest trust elements (reviews, location maps, FAQs)
  • Ongoing Website Maintenance available to keep things up to date

Learn more About Us and how we help Gold Coast STR owners take control of their brand.

Your Growth and Authority builds also include:

  • Google Business Profile (GBP) setup or optimisation — helping your holiday house appear in local map results and build guest trust.

  • Google Vacation Rentals (GVR) configuration — when supported by your booking system, we structure your site to be GVR-ready for even greater exposure.

These tools expand your reach beyond Airbnb and help you get discovered by guests searching on Google.

Boost Your Visibility on Google

Holiday Houses We Commonly Build For

Our clients include owners of:

  • Family-friendly homes near theme parks, beaches, or nature trails

  • Multi-bedroom houses ideal for large groups or sporting events

  • Pet-friendly homes with fenced yards and covered patios

  • Luxury houses with pools, spas, and high-end design

Whatever your setup, we’ll make your website a strategic asset — not just an online brochure.

Related property types: Pet-Friendly Accommodation, Gold Coast Romantic Getaways, Gold Coast Hinterland Escapes

Example of a Gold Coast holiday house featured in a custom short-term rental website design

Frequently Asked Questions

Yes. A custom website for your Gold Coast holiday house gives you full control over your branding, builds long-term value, and helps you appear in Google search results when guests look for pet-friendly holiday homes, family accommodation, or glamping stays on the Gold Coast. It also reduces your reliance on OTAs and their high fees.

Absolutely. Many STR owners choose to run both in parallel. Your website can link directly to your Airbnb listing or support direct bookings using platforms like OwnerRez, Smoobu, or an integrated calendar — giving you greater flexibility and higher guest trust.

Yes — all our websites are designed with mobile-first optimisation, ensuring guests can browse and book your Gold Coast holiday house easily from any device. Mobile responsiveness is also a Google ranking factor, helping your property appear in local search results.

Yes. We help you clearly present your house rules, pet policies, and key features like proximity to beaches, theme parks, or local cafés. This not only builds guest confidence but also improves SEO by including relevant long-tail keywords like holiday homes near Surfers Paradise or Gold Coast pet-friendly accommodation.

We regularly work with property managers and multi-property STR owners. Whether you want a single site that showcases multiple Gold Coast holiday homes, or individual sites for each listing, we tailor the build to suit your brand, workflow, and revenue goals.

Simply book a free strategy call or apply for a 2026 Launch Build. We’ll discuss your holiday house, your goals, and recommend the best solution — whether you’re looking for SEO-driven direct bookings, a complete rebrand, or your very first STR website.

Let’s Turn Your Gold Coast Holiday House Into a Direct Booking Machine

You’ve invested in a great property. Now it’s time to build the online presence that helps it stand out, builds trust, and grows your income.

 

Whether your house is coastal, central, or tucked away in the hinterland, a professional website will help guests find you, fall in love with your offering, and book with confidence.

 

Request a Free Strategy Call today.

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